Privacy Policy
Effective and last updated: August 1, 2026
Cardwell Web Co ("Cardwell Web Co," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect, how we use and share it, and the choices you have — including information related to our SMS/text messaging program. It applies to visitors of our website and to businesses and individuals who receive text messages from us as part of our services.
Information We Collect
We collect information you provide directly to us, such as:
- Contact details submitted through our website forms — name, email address, phone number, business name, and project details.
- Information you provide when signing up for our Lead Systems & Automation service, including the mobile phone number(s) that will receive alerts (for example, the business owner's number for lead and missed-call alerts, or a customer's number for a review-request text).
- Messages and correspondence you send us, including replies to text messages.
We also automatically collect limited technical information (such as IP address, browser type, and pages visited) when you use our website, for security and analytics purposes.
How We Use Information
- To respond to inquiries and provide the services you request.
- To deliver the messaging program described below (lead alerts, missed-call text-back, and review requests) to businesses that sign up for our Lead Systems & Automation service.
- To operate, maintain, and improve our website and services.
- To comply with legal obligations and enforce our agreements.
SMS / Text Messaging Program
As part of our Lead Systems & Automation service, Cardwell Web Co sends text messages on behalf of, and to, businesses that sign up for the service. This program is used for:
- Speed-to-lead alerts — a text notifying the business owner that a new lead has come in through their website.
- Missed-call text-back — an automatic text sent to a caller when a call to the business is missed.
- Review requests — a text sent to a customer after a completed job, inviting them to leave a review.
Consent
Business owners consent to receive these text messages when they sign up for the Lead Systems & Automation service. That consent covers the alerts and notifications described above sent to the phone number(s) they provide as part of onboarding. Consent is not shared, sold, or used for any purpose outside this messaging program.
Message frequency varies based on account activity, such as lead volume, missed calls, and completed jobs. You may receive multiple messages per week, or none in a given week, depending on activity.
Message and data rates may apply.
Opt-Out and Help
You can opt out of text messages at any time by replying STOP to any message you receive. After opting out, you will receive one final message confirming that you have been unsubscribed, and you will not receive further texts from us unless you opt back in. For help, reply HELP to any message, or contact us at cardwelltyler15@gmail.com.
Carriers are not liable for delayed or undelivered messages.
No Sharing of Mobile Information
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories of information sharing described in this policy exclude text messaging originator opt-in data and consent — this information is not shared with any third parties, regardless of purpose.
How We Share Information
Outside of the SMS opt-in data described above, we may share information with:
- Service providers who help us operate our website and deliver services (for example, hosting, email, and messaging infrastructure providers such as Twilio).
- Legal or regulatory authorities, when required by law or to protect our rights.
We do not sell personal information.
Data Security
We use reasonable administrative and technical safeguards to protect the information we collect. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Your Choices
You may request access to, correction of, or deletion of your personal information by contacting us at cardwelltyler15@gmail.com. You may opt out of text messages at any time as described above.
Children's Privacy
Our website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.
Contact Us
Questions about this Privacy Policy or our messaging program can be sent to cardwelltyler15@gmail.com.